What can I help you with?
Effective social media communication starts with three questions: What should you say, who are you talking to, and whose voice should you use? When does it make sense to work with micro-influencers, and when is it better to hire a UGC content creator?
During a 25-minute consultation, we’ll look at your brand’s specific needs and define an initial direction for its communication and content distribution across platforms.
What will we focus on during the consultation?
Audience and the right publishing channels
A podcast on YouTube, reports on LinkedIn, or Reels on Instagram? We’ll identify who you want to reach and which channels make the most sense for your brand to be present on.
Who should speak on behalf of your brand?
We’ll explore the role of your company profile, CEO, experts, and employees, as well as the potential of UGC creators and micro-influencers.
Topics worth exploring
We’ll identify the areas where your brand has something valuable to say and that can form the foundation of consistent, ongoing communication.
Distribution without multiplying the workload
We’ll explore how to repurpose a single topic across different formats and channels, allowing you to get more value from the content you’ve already created.
What will you gain from this consultation?
01
A clear starting pointYou’ll know where to focus your brand communication instead of trying to be everywhere, across every channel and format, at once.
02
Ideas tailored to your brandYou’ll receive initial content directions and examples that align with your audience, goals, and resources.
03
Priorities for your next stepsYou’ll leave the consultation with clear recommendations on where to start, what you can develop in-house, and where it makes sense to bring in additional people or budget.
Why should you choose me as your consultant?
Experience in the media and technology industries
I’ve worked for one of Poland’s largest online media companies, in the startup environment, and on projects related to the arts. I combine a strong aesthetic sensibility with pragmatism and a focus on business goals.
Digital is my natural environment
I keep a close eye on changes across platforms, algorithms, and audience behavior. Rather than simply following trends, I focus on growth hacking and optimizing content distribution to improve performance.
I hold degrees in Philosophy and Psychology from the University of Warsaw
Philosophy taught me how to structure ideas and build coherent narratives, while psychology helped me better understand the needs, motivations, and ways of thinking of audiences. I bring these two perspectives together when designing brand communication.
I combine storytelling with distribution
I help brands define what they truly want to communicate and then adapt that story to the right channels, formats, and voices, making it relevant and engaging for their audience.
Build a strategy and content distribution plan. Social Media: What should your brand be doing?
Content LeadJulia Żywólko
Schedule a 25-min call with our expertComplimentary consultation
Kanał Zero - internet news channelCreating and publishing content across Kanał Zero’s social media profiles
insights4vc – a research and advisory platform for the VC industryCreating content and marketing campaign materials aimed at the VC and startup communities
artintell talks – a podcast about art and emerging technologiesCreating and publishing content, as well as coordinating production processes
Ludwik MAXX POWER – household cleaning products / FMCGCoordinating creative assets for the Ludwik MAXX POWER campaign
Coinpaper – a technology-focused media platformCreating, publishing, and promoting content across the brand’s social media channels
Content LeadJulia Żywólko